Unlock Your Business Potential. We’re Here to Help You Build It.
Built for the Founder at the Starting Line
If any of these sound familiar, you’re exactly who we help.
We’ll Put the Pieces of Your Business Together — Correctly
Comprehensive support tailored to your specific needs, so you build on a strong foundation and grow faster. Hover over a card (or tap on mobile) to see the outcomes you can expect.
Business Planning
A solid plan is your foundation. We define your vision, mission, and values, research your market, build financial projections, and map your path to growth.
Flip for outcomesBusiness Planning
- A written, lender- and investor-ready business plan
- A validated idea and a clearly defined target market
- Three-year financial projections you can defend
- Pricing and a revenue model that actually works
- A milestone roadmap for your first year of growth
Startup Guidance
From legal structures and licensing to operations and marketing, we guide you through the essential steps of launching successfully — and help you avoid common pitfalls.
Flip for outcomesStartup Guidance
- The right legal structure chosen and registered
- EIN, licenses and permits handled in the right order
- Day-one operations, systems and record-keeping in place
- Business and personal finances properly separated
- The costly first-year mistakes avoided altogether
Marketing & Branding
Standing out is essential. We help you build a strong brand identity, create effective marketing strategies, reach your audience, and tell your unique story.
Flip for outcomesMarketing & Branding
- A brand identity that looks credible from day one
- Messaging and a story your ideal client recognizes
- A marketing plan matched to your real audience
- A consistent presence across the channels that matter
- A repeatable way to attract your first customers
Accessing Resources
We connect you with funding, loans, investors, grants, and networking events designed to support women and minority entrepreneurs.
Flip for outcomesAccessing Resources
- A shortlist of funding sources that fit your business
- Loan, grant and investor materials you’re ready to submit
- Introductions to networks and business advisors
- Access to programs built for women and minority founders
- A clear, realistic plan for funding your launch
Choose Your Path to Launch
Three focused programs that meet you wherever you are — from your first business plan to a confident launch and the mindset that carries you through.
Business Planning Mastery
Build the fundable, follow-able business plan that turns your idea into a roadmap — market, model, money, and milestones — with a polished, investor-ready look.
- Validate your idea & market
- Pricing & revenue model
- 3-year financial projections
- Lender / investor-ready plan
Launch with Impact
Open your doors with momentum. A guided launch plan so your business shows up strong, seen, and ready for customers from day one.
- Step-by-step launch roadmap
- Brand & first-customer strategy
- Systems & operations setup
- Go-to-market game plan
Mindset in Motion
The inner game of entrepreneurship. Build the confidence, habits, and resilience to push past fear and self-doubt — and actually follow through.
- Overcome fear & self-doubt
- Founder habits & routines
- Focus & follow-through
- Resilience for the hard days
Do It FOR You, or Do It WITH You
Choose the level of partnership that fits where you are and how you like to work.
Do It FOR You
Stand before an investor or lender with excited peace, knowing every “tile” of your vision is locked into a high-performance plan. We don’t just write documents — we architect legacies. Your signature plan includes:
- Executive Summary & “Power Niche”
- Business description & legal structure
- Market & industry analysis
- Marketing & branding roadmap
- Operational strategy
- Exacting 3-year financial projections
Do It WITH You
A solid business plan is your foundation. We’ll work alongside you to move from that initial idea to a concrete plan of action. Together we’ll:
- Define your vision, mission & values
- Conduct market research
- Develop financial projections
- Create a roadmap for growth
We understand these challenges intimately — and we’re determined to see you succeed.
At Mosaic Business Consulting, we know that starting a business can feel like standing in front of a pile of scattered tiles. Our job is to help you put every piece in the right place, so your vision becomes a real, thriving business.
We’re not just coaches and consultants — we’re partners. We provide personalized guidance, strategic planning, and practical tools to help you confidently launch and grow. Our approach is rooted in inclusiveness, equity, and a deep commitment to your success.
We’re proud to champion women and minority entrepreneurs — including Black, Indigenous, people of color, and LGBTQIA+ founders — with the tailored support they deserve.
Book Your Free ConsultBy the time we’re done, you’ll have:
- ✓A validated idea and a clear target market
- ✓A written, fundable business plan
- ✓Pricing, offers & a revenue model
- ✓A step-by-step launch roadmap
- ✓Connections to funding & resources
- ✓The confidence & mindset to follow through
Laura Wagenknecht, MSW, CEC
I’ve sat on every side of this table — as a clinical social worker, as a CEO, and as an assistant professor. That combination is exactly why starting a business with me feels different: I understand the numbers and the very human fear that shows up right before you commit.
Most founders don’t come to me short on ideas. They come to me with a pile of scattered tiles — research, opinions, half-finished spreadsheets, advice from six different people — and no idea which piece goes where. My work is to put those pieces in order: validate the idea, define the market, build honest financials, choose the right structure, and hand you a plan you can actually follow on a Tuesday morning.
Every client whose business plan I have written in full — or worked on alongside them — has secured the funding they applied for.
The only exceptions have been situations where a business owner’s personal financial picture — a low credit score, for example — stood in the way of approval. That’s why we look at fundability early, honestly, and (without judgment!) so nothing catches you by surprise at the lender’s desk.
Whether you are still shaping the idea or you’re weeks from opening your doors, I’ll meet you where you are — and I’ll tell you the truth about what it will take. Putting the Pieces Together of Your Business.
Book a Free Consultation with Laura →Your Journey From Idea to Open
A simple, proven path — so you always know your next step.
Discover
We start with a free consult to understand your idea, goals, and where you’re stuck.
Plan
Together we shape your strategy, business plan, and a clear roadmap to launch.
Build
We put the pieces in place — offers, pricing, brand, systems, and funding.
Launch
You open with confidence and a plan to attract your first customers and grow.
We Cut Through the Noise
We provide clarity, direction, and a supportive partnership.
Prioritize & Focus
We help you identify the most critical steps and create a manageable plan.
Realistic Strategy
Grounded, practical advice — not empty promises.
Build Confidence
We empower you with the knowledge and tools you need to succeed.
Community
We help you build a support network with entrepreneurs who understand your journey.
Mosaic took the pile of ideas in my head and helped me put every piece in place. I stopped spinning my wheels and finally launched — with a plan I could actually follow.— A Mosaic Start-Up Client
Frequently Asked Questions
Startup Resources & Links
Official, free, and trusted places to make your business real. Hover over a card (or tap on mobile) to flip it and get the link.
Not sure where to begin? Follow these steps in order:
- 1Name your business
Choose a clear, memorable name and confirm it isn’t already taken.
- 2Register it with the state
Form your LLC and register your business name with the NC Secretary of State.
- 3Get your EIN
Apply for your free federal tax ID directly with the IRS.
- 4Open a business bank account
Keep your business and personal finances separate from day one.
- 5Set up taxes, licenses & permits
Register for state taxes and secure any licenses or permits your business needs.
- 6Build your plan & launch
Put your strategy, pricing, and systems in place — this is where Mosaic can help most.
Use the resource cards below to complete each step.
Register My Business Name
Flip for the linkNC Secretary of State
Reserve your business name and form your LLC online through the official NC Business Registration Division.
Go to NC SOS →Get My Free EIN (Tax ID)
Flip for the linkIRS — 100% Free
Apply for your Employer Identification Number directly with the IRS. It’s completely free — never pay a third-party service.
Apply at IRS.gov →Set Up My State Taxes
Flip for the linkNC Department of Revenue
Register your business for North Carolina state withholding and sales & use tax accounts.
Go to NCDOR →Get Free Business Advising
Flip for the linkNC SBTDC
Free, confidential business counseling and workshops for North Carolina entrepreneurs.
Visit the SBTDC →Explore Funding & Loans
Flip for the linkU.S. Small Business Administration
Explore SBA loans, funding programs, and the free Lender Match tool to fund your launch.
Explore SBA Funding →Check Licenses & Permits
Flip for the linkLicenses & Permits Guide
Find out exactly which federal, state, and local licenses and permits your business needs.
See the SBA Guide →
Ready to Build Your Business the Right Way?
Book your free consultation and let’s turn your idea into a clear, confident plan. Putting the pieces together of your business starts here — let’s find yours.
Call for Your FREE Consultation →